Continental Automotive India – Phanindra Karody, head of Bangalore plant

For Continental, operational optimisation has been the key priority, especially in production and supply chain. They have been practicing agility measures across departments to ensure flexible, prompt, and accountable decision making and working processes. Of course, they strictly follow both the government directives and Continental safety protocols. The company has been extensively employing Industry 4.0 practices such as automated guided vehicles (AGVs), cobots, automation, AI, AR & VR.

Continental has lean processes and technologies that help them make SCM seamless and align to the changing demands. Their ERP systems are integrated across countries and regions, which help retrieve information quickly and integrate demand management, starting from OEMs and automatic discharge of orders. 

Digital transformation and technologies are leading the transformation today in terms of manufacturing, supply chain management, marketing, as well as in respect to structure, shape, and functionality. It is in line with the industry’s shift towards Industry 4.0. It has enabled more collaborative approach among all stakeholders. This shift has helped position the industry in a better situation to handle the present-day world’s challenges.