Panasonic India – Saurabh Rawat, COO, APIN, factory head

People are now more mindful of what to buy, how much to spend, making healthier and sustainable decisions.

In the last couple of months, consumers have discovered an alternative lifestyle as they continue to spend more time indoors. They have understood the importance of revamping their living spaces in order to meet their everyday demands. The constant search for appliances that add value and help multitask, has led to a surge in demand for smart, connected appliances.

Therefore, Panasonic has synergized its efforts in creating a robust portfolio of smart products in categories like refrigerators, air conditioner, washing machines, microwave ovens, vacuum cleaners to name a few.

Also, the pandemic has accelerated the adoption of digital and new-age technologies such as IoT, AI/ML to name a few for the manufacturing industry. This eventually has created a demand for smart factory solutions. 

The pandemic has made people trust and efficiently use the digital mediums. There have been several positive outcomes ranging from – an increased consciousness towards healthier and safer living environment (employee health, refined processes for a healthy and safe working environment), improved operational efficiencies through digital, focus skill development and procurement of raw materials locally for domestic manufacturing.