Yamaha Motor Co., Ltd., Japan, announced its entry into Automobile Asset Management & Services through the launch of Moto Business Service India (MBSI), a mobility solutions company. MBSI will provide its services for tech start-up companies that focus on shared mobility space in India.
MBSI’s mission is to increase the usage of vehicles on shared/rental platforms, create employment opportunities, and contribute towards improving people’s quality of life in India. The company aims to generate higher levels of employment for the Indian youth, empower more women to earn their livelihood and to support the business growth of mobility platforms with a keen focus on maintaining a cleaner and greener environment in the country.
MBSI will also procure new and second-hand vehicles and deploy them on rental platforms, on a revenue sharing basis model. Additionally, they will also explore the opportunities to work with last mile delivery platformers, especially with the companies who are keen on deploying EV – 2W/3W/4W. The company believes in effective after-sales operations to ensure all the vehicles are serviced as per industry standards and thereby achieving end user satisfaction. MBSI will also set up workshops and spare-part centres to service the vehicles which are leased out to companies in the mobility service and on other rental platforms.
Shoji Shiraishi, Managing Director, MBSI said, “We are extremely excited to officially launch MBSI in the Indian subcontinent. We will work closely in the shared mobility space across multiple cities and generate employment avenues for the youth of India. We plan to work with more mobility companies in the future, and to transform the overall shared mobility space in India by bringing our financial and strategic experience from our stakeholders.”