Celebrating 170 years of Indian Railways Day, Siemens Limited has launched a unique and one of its kind campaign #PartnersInProgress – as an ode to Indian Railways and its commitment to nation-building. The purpose is to tell the story of Indian Railways that spreads across the sprawling landscape of the country, touching the life of every Indian as an ode to celebrating 170 years of foundation.
Siemens’ campaign features photographs of miniature trains showcasing its smart solutions for freight, metro, rail electrification and passenger railways and how it is revolutionising transportation in India, helping the country move beyond. This will be emphasised through images of the miniature models of the solutions on track.
As per Ramya Rajagopalan, Head, Communications & Diversity officer, Siemens Limited, on April 17th, Indian Railways celebrated 170 glorious years of service to the nation. The miniature campaign is Siemens’ tribute to Indian Railways, by showcasing unique miniature-styled mainline, metro and freight trains. For the past seven decades, Siemens has been a partner in progress for Indian Railways, providing cutting-edge technologies and solutions to power sustainable growth including its latest offering, the 9000 HP electric locomotives.