As India commemorates 75 years of Independence with a grand celebration of ‘Azadi Ka Amrit Mahotsav’, APAR Industries Limited is proud to be a significant contributor and building block to India’s power sector. From the very first day of inception, the founder and company have firmly stood by the vision of an Aatmanirbhar Bharat and making India an export powerhouse.
Chaitanya N Desai, Managing Director of APAR Industries, said, “Since 1958 APAR has been relentlessly contributing to the power sector by manufacturing and supplying quality conductors to enhance transmission and distribution of electricity in India.”
The founder, Dharmsinh Dadubhai Desai, was a visionary entrepreneur and freedom fighter whose belief in contributing to the country has been deep-rooted and was passed on to the 2nd generation to Dr Narendra Desai, who joined APAR in 1964. He ventured into manufacturing the transformer oil business, one of the most critical components in a power generation, transmission and distribution system, by supporting a transformer function at an optimum condition. He served the country and APAR until his last breath.
Today, with the reins of the company in the hands of the 3rd generation, they have further diversified and expanded the business, serving different verticals, including speciality cables, lubricants, speciality automotive and polymers. With the new entrance of the 4th generation, the Millennials are taking the company to international markets with the support of digital and strategic initiatives.
Kushal N Desai, Chairman and Managing Director of the company, said, “With our motto of delivering Tomorrow’s Solutions Today, we are focused on serving and powering various Businesses, Industries and Government institutions. With our range of cutting-edge house wires (APAR Anushakti), batteries (ARKOS) and auto-lubricants (Eni), we are further expanding the horizon and bringing innovative solutions to every consumer. These products are custom made for powering every Indian and every house with exceptional quality products and services launched for the 1st time in the country.”
Marked by significant milestones and reforms throughout the journey of 64 years, the company has brought India numerous recognitions on a global platform in every vertical the company is present.