Michelin, the world’s leading sustainable mobility company, has become the first tyre brand in the passenger vehicle segment in India to be accredited with the newly introduced star labelling program by the Government of India. MICHELIN Latitude Sport 3 and MICHELIN Pilot Sport 4 SUV tyres receive 5 Star ratings. Recently, Michelin became the first brand in India to receive 4 Star rating by the Bureau of Energy Efficiency (BEE) for its made-in-India commercial vehicle tyre MICHELIN X Multi Energy Z.
The government of India continues to make consistent efforts towards infrastructure development, with the pace of national highway (NH) construction in the country touching a record 37 km per day in 2020-21. As part of an ambitious road map by the Ministry of Power and Ministry of Petroleum and Natural Gas for a smooth transition towards green mobility, a final notification was published in 2021, proposing that the tyres of cars, buses, and trucks meet the requirements of rolling resistance and wet grip as specified in BEE Schedule 30 based on Stage-I of the Automotive Industry Standards (AIS).
The new regulations will demand that all tyres sold in India meet crucial performance and safety standards such as rolling resistance and wet grip. When this regulation becomes mandatory, all domestic and foreign manufacturers and importers of trucks, buses and passenger car tyres will be required to attribute the BEE star label to tyres sold in India.
MICHELIN Latitude Sport 3 is the third generation of Latitude on-road SUV tyres from Michelin’s global line-up.
MICHELIN Pilot Sport 4 SUV tyre is a high-performance, premium SUV tyre. This tyre also provides better roll resistance, resulting in greater fuel efficiency and safety.