Greaves Electric Mobility, a wholly-owned electric mobility subsidiary of Greaves Cotton Ltd, begins the new year 2022 on a promising note with Ampere inaugurating its first one-of-a-kind Experience Centre at Ranipet, Tamil Nadu.
The new Experience Centre of Ampere, Greaves Electric Mobility’s two-wheeler arm, located at the newly launched mega EV facility in Ranipet, is uniquely designed with digital interventions that can enable the customer to understand & experience smart new age Ampere electric vehicles.
This launch reflects strong confidence displayed by multiple stakeholders, customers, channel partners, suppliers, and more in the brand. Ampere, as one of the fastest-growing EV brands and part of Greaves Electric Mobility, like its parent brand, is investing significantly in people, technology and infrastructure.
The company is moving ahead with an aim to provide a phygital experience wherein discerning buyers can check out the latest products, understand the world of EV & Ampere, interact with EV experts, engage through digital interfaces for a simple & easy understanding of EV technology. Millennials are attracted towards new age mobility and freedom, passionate to talk about auto tech and EV in their social circles over a cup of coffee.
This unique experience centre is another cozy and cool centre wherein smart-tech integrated next-gen automotive technology can be experienced right at the impressive EV lounge bar at Ampere Experience Centre. Designed with inspiration from world’s leading customer experience centres, this one-stop centre is loaded to assist you take back home indelible impressions of an excellent brand service.
Speaking on this launch, Nagesh A Basavanhalli, MD and Group CEO Greaves Cotton Limited said, “Ampere has been a trusted brand for pragmatic mass mobility buyers who seek affordable and reliable solutions simplified for their everyday usage. With our EV mega site in Ranipet and the newly opened Experience Centre, we hereby strengthen our resolve to provide Clean Mobility for All. We are also committed to elevate overall customers experience with best-in-class products and other ecosystem support requirements.”
Ampere is one of India’s fastest growing brands, with a presence in both the B2C and B2B markets with a wide product portfolio across multiple product segments. The company is training mechanics to ensure that they are prepared to satisfy the servicing demands of clients in the future, thereby creating opportunities and promoting consumer convenience. Ampere offers affordable, trendy and easy to operate electric 2-wheelers in the high and city speed versions with attractive financing options.