According to a research by Bain & Company, the Indian SaaS (Software-as-a-Service) industry is predicted to generate USD 30 billion in sales by 2025, accounting for 8% to 9% of the worldwide SaaS market. Currently, India’s top three SaaS verticals are IT, BFSI (banking, financial services, and insurance), and Healthcare & Life Sciences, with the pandemic having been a key investment stimulus for the sector, owing to the widespread industrial digitization it encouraged. Hence, Indian SaaS start-ups are today transforming operations, increasing efficiency, and decreasing costs in a range of organizations across a variety of industries and regions.
Experts state, the following are the Indian SaaS companies that will revolutionize tech-driven corporate transformation in 2023!
Keka
Keka creates payroll and human resources management solutions for small and medium-sized enterprises, with over 1,000 companies in India utilizing its software. To date, the business’s product line comprises a basic HRMS, leave and attendance, performance management, an employee self-service portal, and an advanced analytics module. Established in 2013 by Thejesh GN and Chandrasekhar Iyer, Keka has its headquarters in Bangalore, Karnataka, and currently employs more than 100 employees to serve over 1000 clients all over India.
LeadSquared
To facilitate rapid and simple digitalization, LeadSquared provides small and medium enterprises with comprehensive marketing automation and CRM software. To simplify corporate operations and increase income, it offers lead collection, lead management, sales management, and analytics solutions on a single platform. The Bengaluru-based start-up, founded in 2012 by Sudhakar Gorti and Sukhbir Kalsi, has a workforce of over 1200 experts working across fields and geographies, and it has more than 200,000 users globally. With a valuation of more than USD 1 billion this year, the firm is also the newest unicorn in the nation. It has ambitions to considerably increase its employees and intensify its attempts to expand internationally.
Zoho
One of the top SaaS providers in India, Zoho offers a variety of online productivity and collaboration tools for enterprises of all kinds. Its product package, which includes CRM, Mail, Office Suite, Finance, Customer Support, and more, works in unison to improve business operations for enterprises. Zoho was established by Sridhar Vembu and Tony Thomas in 1996 and has its main office in Chennai, Tamil Nadu. With its 45+ SaaS products, the firm serves more than 50 million consumers worldwide with a robust staff of 4500+ employees.
Agile CRM
Agile offers a variety of web solutions for customer service, marketing, and sales that are intended to help firms expand more quickly and efficiently. Agile was established in 2013 by Raju Vegesna and Manoj Saxena, and is based in Hyderabad, Telangana. Sales Force Automation, Marketing Automation, Customer Support, and other features are all part of its product line. With its SaaS offerings, the firm today boasts a powerful staff of more than 250 employees servicing more than 10,000 clients worldwide.
Over the past five years, SaaS firms, which generally operate via a subscription licensing model and handle the hosting of an app and its online accessibility for its customers, have shown that they can boost both their revenue and clientele significantly. Owing to the accessibility and user-friendliness they offer, SaaS products as well as the companies that offer them are today in great demand, especially in the current era of digital development. Leveraging the same, the sector is well on track for rapid innovation and expansion and higher revenue shares, while playing a key role in the proliferation of local and global economies, in the coming year.