Taking a step further to delight the ever-growing family of over 40 million happy customers, Honda Motorcycle & Scooter India joined hands with Castrol to announce the commencement of a strategic partnership. As part of the agreement, Honda will endorse a new range of Castrol Activ lubricants launched exclusively for their two-wheelers.
The Castrol Activ Honda lubricants are compliant with latest norms and have been blended with superior quality base oil and additives. The new range of engine oils have also been extensively tested by Honda to ensure that they provide optimum performance across all conditions in India. These products are designed to deliver superior performance, protect the engine from deposition of dirt, and draw better acceleration and higher fuel efficiency from Honda two-wheelers.
Pradeep Kumar Pandey, senior VP, customer service, HMSI, said, “At Honda, we have always provided our customers with high quality products and services consistently. Honda and Castrol have been shaping product performance in the global automotive industry for years. We are pleased to partner with Castrol and launch Castrol Activ Honda lubricants especially designed for Honda two-wheelers. We look forward to enhancing the collaborations in the future to set new benchmarks for the Indian two-wheeler industry.”
Omer Dormen, MD, Castrol India, said, “Both brands share a common vision of customer-first looking to provide them with high-performance solutions with cutting-edge technology, coupled with best-in-class service. Honda and Castrol bring common synergies and share values of being trusted, reliable and innovative.”
The new Castrol Activ Honda lubricants will now be readily available across the extensive national distribution network of Castrol India.