Autodesk, Inc. will virtually welcome innovators from around the world to the company’s annual design and make conference, Autodesk University (AU) 2021. The global learning experience is specifically designed for experts within the fields of architecture, engineering, construction, product design, manufacturing, and media and entertainment – all leveraging Autodesk technologies to explore the new possible and advance their respective industries.The conference kicks off October 5–7, with additional regional learning and networking sessions scheduled October 8–14.
As the world continues to grapple with the effects of the COVID-19 pandemic, Autodesk will host its global event on a digital platform for a second consecutive year, helping to ensure the continued health, safety and wellbeing of Autodesk’s customers and extended community. AU 2021 programming has been reformatted for the virtual stage and will be available online for attendees at no cost.
Autodesk President and CEO Andrew Anagnost will kick off each morning of AU 2021 with a series of General Session keynotes. This daily content will explore Autodesk’s evolving role in empowering innovators across industries to solve problems, with a particular focus on the company’s vision and progress towards delivering platform-based solutions for its customers, built upon Autodesk’s existing Forge technology. The result will be a resilient and flexible set of cloud-based solutions that combine technologies, connect processes, automate workflows and unlock valuable insights for customers.
“Autodesk is constantly reshaping the ways we deliver value to our customers–to ensure we’re providing the tools needed to both meet the intensifying industry demands of today and propel those industries towards a more sustainable world that benefits everyone,” said Andrew Anagnost, president and CEO of Autodesk.
He futher added, “In building unified and industry-focused solutions on our Forge platform, we’re making an important investment in the resiliency of our customers. This year’s AU is an exploration and celebration of what’s possible as our software solutions become more flexible and fluent so that our customers are able to think creatively, collaborate efficiently and focus on their projects–not their products.”
In addition to AU 2021’s daily General Sessions, Autodesk leaders and industry innovators will take the virtual stage during the Design & Manufacturing (D&M), Architecture, Engineering & Construction (AEC) and Media & Entertainment (M&E) keynotes. These keynotes will cover industry news and the innovative ways Autodesk is working with real-world problem solvers to transform how things are built, engineered, manufactured, created and produced in service of a better world for all. AU 2021 attendees will also have access to hundreds of expert-led classes, live Q&A sessions, virtual networking opportunities and more.
This year’s AU event also marks the official debut of the company’s “Autodesk it” advertising campaign, highlighting the multitude of ways that innovators can partner with Autodesk to achieve better outcomes for their projects, companies and the world at large. This campaign is a progression of Autodesk’s brand evolution, following the launch of the company’s new logo and visual identity in September 2021. The brand campaign will launch in select markets in 2021, with plans to expand further in 2022 and beyond.
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