Maruti Suzuki India has sold 1.2 lakh units of Dzire between Apr-Nov 2019. With the best-in-class fuel efficiency and enhanced safety features, Dzire crossed the record milestone of 2 million unit sales recently.
Speaking on the success of Maruti Suzuki Dzire, Shashank Srivastava, executive director, (marketing & sales), Maruti Suzuki India said, “Over years, Dzire has created a niche for itself amongst compact sedans. Gaining widespread acceptance, Dzire was conceptualised keeping in mind the customer demands. Currently, more than 70% Dzire customers are pre-determined buyers who wish to upgrade to ‘the sedan life’. Further, nearly half of new Dzire customers have it as their first car. We are extremely grateful to our customers for their tremendous trust in brand Dzire. This trust has helped Dzire to become the country’s highest selling car in this fiscal year.”