Hindware announced the expansion of its product line by adding 12 new products. The company unveiled a new range of ‘Easy Clean’ countertop basins packed with a technology that exemplifies automation for hygiene and freshness. The company also announced its entry into a new category in the bathware segment with Shower Enclosures by Hindware Italian Collection, at an event in New Delhi.
Targeting consumers across metros and mini-metros, the expansion is aimed at providing an integrated solution enhancing customer convenience. Hindware’s new product portfolio is aimed at bringing elegance to bath environments in home, hospitality, and commercial settings.
Over the last few months, the company has put a planned intention of establishing a trendy and younger version – Hindware 2.0. Pivoting on this, the brand has announced a new logo for Hindware and Hindware Italian Collection. Hindware has a wide range of innovative products such as touch-free and tankless water closets, and now the ‘Easy Clean’ countertop basins.
Commenting on the launch of the product series, Sudhanshu Pokhriyal, Chief Executive Officer, Bath and Tiles Business, Hindware Limited, said, “At Hindware, we are witnessing a great traction for our products, basis our continuous engagements with consumers and distributors we are now expanding our product portfolio to accommodate more varied needs,”