Hyundai Motor India has unveiled All New Hyundai AURA. The New stylish sedan is set be a trendsetter being the most power packed and feature rich sedan in its segment.
Speaking at the Unveiling of All New Hyundai AURA, S S Kim, MD & CEO, Hyundai Motor India said, “It is a matter of great pride for the Hyundai Motor India as we unveiled our first and the most significant product for the industry in 2020. Hyundai AURA is inspired by the Vibrance of Positivity & Spirit to Go the Distance of the young passionate achievers, acknowledging their life-force of ‘Zeal to Go beyond Limits’. It is a New Benchmark product in the segment demonstrating Hyundai’s strong commitment to offer the highest quality and feature-rich products to the customers. Hyundai AURA will create Quality Time for customers making their life a Happy Life.”
“Hyundai AURA will be first sedan equipped with Kappa 1 l BS-6 T-GDI Petrol and 1.2 l BS-6 ECOTORQ Diesel engine, offering Superior Power, Superior Performance and Fuel Efficiency. With stunning and modern design, powerful performance and 12 segment unique features along with best service warranty package for complete peace of mind, we are confident that it will meet the aspirations of Millennials setting a new trend in modern mobility”, he added.
The development direction of Hyundai AURA is defined by ‘Vibrance of Positivity’ & ‘Spirit to Go the Distance’ of Indian Millennials. Hyundai AURA is developed specifically for A Elegant Sedan dedicated to young at heart customer. Hyundai AURA is defined by 5 Key Pillars:
1. Stunning & Modern Design
2. Premium & Spacious Interiors
3. Class Leading Convenience & Technology
4. Advanced & Enthusiastic Powertrain Options
5. Complete Peace of Mind Package
Hyundai AURA conveys a Modern & Stunning Design, offering versatile characteristics exhibiting elegant styling and bold character form to deliver a fresh interpretation of Hyundai’s signature design language of ‘Sensuous Sportiness’. The vehicle front profile showcases unique Twin Boomerang Daytime Running Lamps (DRL) integrated with Premium Satin Front Grille with Projector type Head Lamps & Fog Lamps.
The side profile indicates unique sportiness through its Coupe like styling and Luxurious Volume and solid wheel-arches created by Two Unique Character Lines and R15 Diamond Cut Type Alloy Wheel. Hyundai AURA has a very Distinctive Rear Design with emphasis on wide stance, robust sporty bumper design And LED Tail Lamp with Stylish 3-Dimensional Outer Lens. The Trunk Lid Garnish Of Chrome Strip with Glossy Black Wrap Around makes it the most stylish sedan in its segment.
In-line with Hyundai’s promise of unmatched performance and innovation in mobility, Hyundai AURA will have several firsts to its credit. It comes with First-in-segment Kappa 1.0 I BS 6 T-GDI Petrol, 1.2 l MPI BS-6 Petrol and First-in-Segment 1.2 l BS-6 ECOTORQ diesel engine, offering Superior Power, Performance and Fuel Efficiency.
The Kappa 1.0 l T-GDI engine is developed by Hyundai Motor Group’s R&D division will open new era of next generation engines – a perfect combination of performance, fuel efficiency and compliant with emission norms under BS-6 fuel guidelines. The 1.0 l Kappa T-GDI has a compact lay out by integrating the exhaust manifold to cylinder head thus improving the fuel efficiency at higher RPM ranges.
Developed by Hyundai R&D, the ECOTORQ Diesel BS 6 Engine is Cleaner-Greener, powerful as well as a fuel efficient engine. It consists of 2000 bar Fuel Injection System that allows better combustion and fuel efficiency. The crankshaft bearing with optimised thickness and material reduce friction allows excellent driving even in city conditions and enhances engine life. The transmission has been subjected to rigorous durability tests for ensuring High Gear Strength and better Clutch Friction Materials to offer the best performance at high speeds, off-road, hillsides and harsh climatic conditions.
Hyundai AURA is built on Strong Body Structure with integrated 65% Advanced High Strength Steel (AHSS+HSS) Application that ensures light body weight with high strength. Its rigid structure is equipped with Advanced Ring Structure Application allowing increased Static & Dynamic Stiffness for Superior Safety, Low NVH and Superior Handling along with Advanced Safety System to provide the best Active and Passive safety for a stress-free driving and better crash energy absorption, due to dual path structure.
